ATLANTA – June 18, 2015 – The Retail Loss Prevention Services team at U.S. Security Associates (USA) is exhibiting at the NRF PROTECT Loss Prevention Conference & Expo from June 23-25. The event takes place at the Long Beach Convention and Entertainment Center in the heart of downtown Long Beach, California. The National Retail Federation (NRF) is promoting the conference as “the largest, most important retail loss prevention event in North America.”
With 44 educational sessions, a world-class lineup of speakers, and over 200 exhibitors, the conference is bringing in thousands of retail and law enforcement professionals responsible for protecting retail brands, people, profits, and assets. Keynote speakers include Rorke Denver, Navy Seal commander and actor, Alec Ross, author and former senior advisor to Hillary Clinton, and Ray Kelly, former commissioner of the New York Police Department.
Many conference participants are registered to attend the conference’s all-new Tactical Training workshop, a half-day session featuring expert-led small-group discussions and hands-on exercises. Bo Mitchell, the president of 911 Consulting, is leading the first-ever Tactical Training workshop this year, focusing on best practices for writing, sharing, and implementing incident response plans.
Vendors are showcasing the latest loss prevention solutions at exhibit booths and in 30-minute Exhibitor BIG !deas sessions held in the Expo Hall. Data breaches and cyber security are among the hot topics to be discussed in the Exhibitor BIG !deas sessions. At the NRF Fusion Center, retailers can meet representatives from local, state, and federal law enforcement agencies and discuss strategies to strengthen public and private partnerships and counter retail crime.
USA’s Vice President of Loss Prevention Terry Faircloth says his team looks forward to the NRF Loss Prevention Conference every year. “As an exhibitor and conference sponsor, we welcome the exposure and opportunity to spend time with clients, make new connections, and keep our fingers on the pulse of the ever-changing face of retail,” says Faircloth. “USA is a sponsor of the NRF Putt Putt Golf Challenge this year. We invite conference goers to take a swing at the golf challenge, and then stop by to see us at Booth #823 directly across the aisle.”
The National Retail Federation (NRF) is the world’s largest retail trade association and represents retailers from the United States and over 45 countries. NRF’s mission is to “advance the interests of the retail industry through advocacy, communications and education.” In their mission statement, the NRF stresses the importance of retailers in communities and highlights the role that retail plays in driving innovation.
U.S. Security Associates (USA) is the market-leading, wholly-owned American, full-service safety and security solutions provider. With over 160 locally-responsive offices, international locations and over 50,000 dedicated professionals, they offer the most complete array of physical security, remote surveillance, and global consulting and investigations to ensure better outcomes for thousands of clients and a range of industries. Innovative applications of leading-edge, proprietary technology enable USA to rank annually among the world's best training companies, sustain the highest standards of quality, and underscore world-class customer service with unparalleled accountability. USA's rise as one of the largest innovative security solutions leaders is a natural byproduct of these differentiators and enables the company to provide the most Safe. Secure. Friendly.® environments for people, assets, and brands. For more information, visit www.ussecurityassociates.com.
Natalie Fischer, Marketing Manager